{"id":210,"date":"2011-06-01T06:59:22","date_gmt":"2011-05-31T21:59:22","guid":{"rendered":"http:\/\/leanstartupjapan.org\/?p=210"},"modified":"2011-06-01T06:59:22","modified_gmt":"2011-05-31T21:59:22","slug":"%e3%82%b1%e3%83%bc%e3%82%b9%e3%82%b9%e3%82%bf%e3%83%87%e3%82%a310%e3%80%80%e3%81%84%e3%81%a4%e3%80%81%e3%81%a9%e3%81%ae%e3%82%88%e3%81%86%e3%81%abpivot%e3%81%99%e3%81%b9%e3%81%8d%e3%81%8b%ef%bc%9f","status":"publish","type":"post","link":"https:\/\/leanstartupjapan.co.jp\/?p=210","title":{"rendered":"\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a310\u3000\u3044\u3064\u3001\u3069\u306e\u3088\u3046\u306b&quot;Pivot&quot;\u3059\u3079\u304d\u304b\uff1f"},"content":{"rendered":"<p><a href=\"http:\/\/www.sllconf.com\/\" target=\"_blank\">Startup Lessons Learned Conference<\/a>\u304b\u3089\u3054\u7d39\u4ecb\u3059\u308b2\u56de\u76ee\u306e\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3\u306f\u3001Votizen\u3068\u3044\u3046\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308bDavid Binetti\u306e\u8b1b\u6f14\u3067\u3059\u3002<\/p>\n<p><a href=\"http:\/\/leanstartupjapan.org\/MySQL\/wp-content\/uploads\/2011\/05\/bd1fc6a6d3enlogo.png\"><img loading=\"lazy\" class=\"alignleft size-full wp-image-212\" title=\"bd1fc6a6d3enlogo\" src=\"http:\/\/leanstartupjapan.org\/MySQL\/wp-content\/uploads\/2011\/05\/bd1fc6a6d3enlogo.png\" alt=\"\" width=\"201\" height=\"103\" \/><\/a><\/p>\n<p><a href=\"https:\/\/www.votizen.com\" target=\"_blank\">Votizen<\/a>\u3068\u3044\u3046\u30b5\u30fc\u30d3\u30b9\u306f\u65e5\u672c\u3067\u306f\u3042\u307e\u308a\u77e5\u3089\u308c\u3066\u3044\u307e\u305b\u3093\u304c\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30fb\u30ed\u30d3\u30fc\u30a4\u30f3\u30b0\u30fb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3068\u547c\u3070\u308c\u308b\u3001\u5e02\u6c11\u3068\u653f\u6cbb\u5bb6\u3092\u3064\u306a\u3052\u308b\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30b9\u30c6\u30a3\u30fc\u30d6\u30fb\u30d6\u30e9\u30f3\u30af\u3001\u30a8\u30ea\u30c3\u30af\u30fb\u30ea\u30fc\u30b9\u3082\u51fa\u8cc7\u8005\u306b\u540d\u3092\u9023\u306d\u308b\u3053\u306e\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u306f\u4eca\u56de&#8221;<a href=\"http:\/\/www.justin.tv\/startuplessonslearned\/b\/286510301\" target=\"_blank\">When and How to Pivot<\/a>&#8220;\u3068\u3044\u3046\u30bf\u30a4\u30c8\u30eb\u306e\u8b1b\u6f14\u306b\u3066\u3001\u9867\u5ba2\u958b\u767a\u30e2\u30c7\u30eb\u306e\u9867\u5ba2\u767a\u898b\u3068\u9867\u5ba2\u5b9f\u8a3c\u30d7\u30ed\u30bb\u30b9\u3092\u5b9f\u969b\u306b\u3069\u306e\u3088\u3046\u306b\u5b9f\u65bd\u3057\u305f\u304b\u3092\u3001\u5b9f\u4f8b\u3068\u5171\u306b\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><a href=\"http:\/\/leanstartupjapan.org\/MySQL\/wp-content\/uploads\/2011\/05\/startup-software.png\"><img loading=\"lazy\" class=\"alignleft size-medium wp-image-197\" title=\"Startup Lessons Learned Conference\" src=\"http:\/\/leanstartupjapan.org\/MySQL\/wp-content\/uploads\/2011\/05\/startup-software-300x66.png\" alt=\"\" width=\"300\" height=\"66\" \/><\/a><\/p>\n<p>\u4eee\u8aac\u306e\u7acb\u3066\u65b9\u3001\u691c\u8a3c\u306e\u305f\u3081\u306e\u6307\u6a19\u306e\u8a2d\u5b9a\u306a\u3069\u306e\u3046\u3061\u3001\u4e8b\u696d\u306e\u65b9\u5411\u8ee2\u63db(\u4ee5\u4e0b\u3001Pivot)\u3092\u300c\u3044\u3064\u300d\u300c\u3069\u306e\u3088\u3046\u306b\u300d\u5b9f\u65bd\u3059\u3079\u304d\u304b\u3068\u3044\u3046\u70b9\u306b\u3064\u3044\u3066\u306e\u8003\u3048\u65b9\u304c\u975e\u5e38\u306b\u53c2\u8003\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>&#8220;Pivot&#8221;\u3092\u884c\u3046\u305f\u3081\u306e\u57fa\u672c\u7684\u306a\u30d7\u30ed\u30bb\u30b9\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n<ol>\n<li>\u30d3\u30b8\u30e7\u30f3\u306e\u8a2d\u5b9a<\/li>\n<li>\u4eee\u8aac\u306e\u8a18\u8ff0<\/li>\n<li>\u6700\u5c0f\u6a5f\u80fd\u306e\u88fd\u54c1(MVP)\u306e\u958b\u767a<\/li>\n<li>\u8a2d\u5b9a\u3057\u305f\u30e1\u30c8\u30ea\u30af\u30b9\u306b\u3088\u308b\u691c\u8a3c<\/li>\n<li>\u52b9\u679c\u6e2c\u5b9a<\/li>\n<li>&#8220;Pivot&#8221;\u306e\u691c\u8a0e\u304a\u3088\u3073\u5b9f\u65bd<\/li>\n<\/ol>\n<p>\u3067\u306f\u5177\u4f53\u7684\u306a\u624b\u9806\u3067\u3059\u3002<\/p>\n<p>\u30ea\u30fc\u30f3\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3067\u306f\u3001\u88fd\u54c1\u306e\u6301\u3064\u6a5f\u80fd\u3068\u9867\u5ba2\u306e\u8ab2\u984c\u304c\u4e00\u81f4\u3057\u3001\u30de\u30fc\u30b1\u30c3\u30c8\u306e\u5b58\u5728\u304c\u78ba\u8a8d\u3067\u304d\u308b\u307e\u3067\u306f\u4eee\u8aac\u3068\u691c\u8a3c\u3092\u7e70\u308a\u8fd4\u3057\u3066&#8221;Pivot&#8221;\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001\u65b9\u5411\u8ee2\u63db\u3092\u884c\u304d\u5f53\u305f\u308a\u3070\u3063\u305f\u308a\u306b\u3057\u306a\u3044\u3088\u3046\u3001\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u304c\u8003\u3048\u308b\u30d3\u30b8\u30e7\u30f3\u306b\u57fa\u3065\u3044\u3066\u5b9f\u65bd\u3057\u307e\u3059\u3002<\/p>\n<p>\u203bPivot\u306b\u3064\u3044\u3066\u306f\u4ee5\u524d\u306e<a href=\"http:\/\/leanstartupjapan.org\/?p=99\" target=\"_blank\">\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3<\/a>\u3082\u5408\u308f\u305b\u3066\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u4f8b\u3048\u3070Votizen\u304c\u8003\u3048\u308b\u30d3\u30b8\u30e7\u30f3\u3068\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u5185\u5bb9\u3067\u3059\u3002<\/p>\n<ul>\n<li>Facebook\u306e\u3088\u3046\u306a\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3067\u306f\u3001\u5e02\u6c11\u3068\u653f\u6cbb\u306e\u67b6\u3051\u6a4b\u306b\u306f\u306a\u308a\u306b\u304f\u3044<\/li>\n<li>\u5e02\u6c11\u306f\u540c\u3058\u8003\u3048\u3092\u6301\u3064\u5e02\u6c11\u304c\u5354\u540c\u3057\u3001\u653f\u6cbb\u5bb6\u3068\u76f4\u63a5\u7684\u306b\u7e4b\u304c\u308b\u3053\u3068\u3092\u671b\u3093\u3067\u3044\u308b<\/li>\n<li>\u3088\u3063\u3066\u3001\u3053\u3046\u3057\u305f\u30b3\u30cd\u30af\u30b7\u30e7\u30f3\u3092\u5b9f\u73fe\u3059\u308b\u3053\u3068\u306f\u3001\u4e16\u754c\u3092\u3088\u308a\u826f\u304f\u3059\u308b\u305f\u3081\u306e\u8ca2\u732e\u306b\u306a\u308b<\/li>\n<\/ul>\n<p>\u7d9a\u3044\u3066\u4eee\u8aac\u306e\u8a18\u8ff0\u3067\u3059\u304c\u3001\u4eee\u8aac\u306f\u4ee5\u4e0b\u306e\u9805\u76ee\u3067\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<ol>\n<li>\u88fd\u54c1\u306e\u7279\u5fb4<\/li>\n<li>\u30e6\u30fc\u30b6\u306e\u8ab2\u984c<\/li>\n<li>\u63d0\u4f9b\u3059\u308b\u30c1\u30e3\u30cd\u30eb<\/li>\n<li>\u9700\u8981\u306e\u62e1\u5927\u624b\u6bb5<\/li>\n<li>\u30de\u30fc\u30b1\u30c3\u30c8\u7a2e\u5225<\/li>\n<li>\u7af6\u5408\u4ed6\u793e\u306e\u5b58\u5728<\/li>\n<\/ol>\n<p>\u4f8b\u3048\u3070Votizen\u306e\u6700\u521d\u306e\u4eee\u8aac\u306e\u8a18\u8ff0\u306f\u3053\u3046\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u25a0Ver1.0\u306e\u4eee\u8aac<\/p>\n<ul>\n<li>\u8ab2\u984c\uff1a\u4eba\u3005\u306f\u3088\u308a\u5f37\u529b\u306a\u58f0\u3092\u6c42\u3081\u3066\u3044\u308b<\/li>\n<li>\u88fd\u54c1\uff1a\u653f\u6cbb\u306e\u305f\u3081\u306efacebook<\/li>\n<li>\u30c1\u30e3\u30cd\u30eb\uff1a\u30bd\u30fc\u30b7\u30e3\u30eb\u30fb\u30cd\u30c3\u30c8\u30ef\u30fc\u30af<\/li>\n<li>\u9700\u8981\uff1a\u30d0\u30a4\u30e9\u30eb<\/li>\n<li>\u30de\u30fc\u30b1\u30c3\u30c8\uff1a\u518d\u30bb\u30b0\u30e1\u30f3\u30c8\uff08\u30c9\u30cd\u30fc\u30b7\u30e7\u30f3\u30fb\u30a8\u30f3\u30b8\u30f3\uff09<\/li>\n<li>\u7af6\u5408\uff1a\u5206\u65ad\u5316\u3055\u308c\u3066\u3044\u308b<\/li>\n<\/ul>\n<p>\u6b21\u306b\u5b9f\u65bd\u3059\u308b\u306e\u306f\u6700\u5c0f\u9650\u6a5f\u80fd\u306e\u307f\u3092\u6301\u3063\u305f\u88fd\u54c1\u306e\u958b\u767a\u3067\u3059\u3002<\/p>\n<p>Votizen\u3067\u306f\u6700\u521d\u306e\u88fd\u54c1\u306f6\u9031\u9593\u3067\u4e88\u7b97$1206\u3067\u958b\u767a\u3057\u305f\u305d\u3046\u3067\u3059\u3002<\/p>\n<p>\u6b21\u306b\u3053\u306e\u88fd\u54c1\u3092\u6e2c\u5b9a\u3059\u308b\u305f\u3081\u306e\u6307\u6a19\uff08\u30e1\u30c8\u30ea\u30af\u30b9\uff09\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p>Votizen\u3067\u306f\u3053\u306e\u30e1\u30c8\u30ea\u30af\u30b9\u306e\u8a2d\u5b9a\u306b\u3001<a href=\"http:\/\/500startups.com\/\" target=\"_blank\">500 Startup<\/a>\u306eDave McClure\u304c\u63d0\u5531\u3059\u308b\u300c\u6210\u529f\u3078\u306e5\u30b9\u30c6\u30c3\u30d7\u300d&#8221;<a href=\"http:\/\/www.slideshare.net\/dmc500hats\/startup-metrics-for-pirates-long-version\" target=\"_blank\">AARRR<\/a>&#8220;\u3092\u5229\u7528\u3057\u305f\u305d\u3046\u3067\u3059\u3002<\/p>\n<p>&#8220;AARRR&#8221;\u3068\u306f\u3001\u30e6\u30fc\u30b6\u304c\u30b5\u30a4\u30c8\u3092\u8a2a\u554f\u3057\u3066\u304b\u3089\u58f2\u4e0a\u3052\u306b\u7e4b\u304c\u308b\u307e\u3067\u306e\u30d5\u30a1\u30cd\u30eb\u306e\u982d\u6587\u5b57\u3067\u3001\u610f\u5473\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n<ul>\n<li>Acquisition\uff08\u30b5\u30a4\u30c8\u3078\u306e\u8a2a\u554f\u30e6\u30fc\u30b6\u6570\uff09<\/li>\n<li>Activation\uff08\u6700\u521d\u306e\u8a2a\u554f\u6642\u306b\u30cf\u30c3\u30d4\u30fc\u4f53\u9a13\u3092\u63d0\u4f9b\u3067\u304d\u308b\u304b\uff1f\uff09<\/li>\n<li>Retention\uff08\u30e6\u30fc\u30b6\u304c\u518d\u5ea6\u30b5\u30a4\u30c8\u3092\u8a2a\u308c\u308b\u304b\uff1f\uff09<\/li>\n<li>Referral\uff08\u53e3\u30b3\u30df\u3057\u305f\u304f\u306a\u308b\u307b\u3069\u30b5\u30a4\u30c8\u3092\u6c17\u306b\u5165\u308b\u304b\uff09<\/li>\n<li>Revenue\uff08\u30b5\u30fc\u30d3\u30b9\u306b\u5bfe\u3057\u3066\u652f\u6255\u3044\u3092\u884c\u3046\u304b\uff09<\/li>\n<\/ul>\n<p>Votizen\u304c\u8a2d\u5b9a\u3057\u305f\u30e1\u30c8\u30ea\u30af\u30b9\u306f\u4ee5\u4e0b\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>Acquisition\uff1a\u30b5\u30a4\u30c8\u8a2a\u554f\u30e6\u30fc\u30b6\u6570\u306b\u5bfe\u3059\u308b\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u7387<\/li>\n<li>Activation\uff1a\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3057\u305f\u30e6\u30fc\u30b6\u6570\u306b\u5bfe\u3059\u308b\u30a2\u30ab\u30a6\u30f3\u30c8\u6709\u52b9\u5316\u51e6\u7406\u7387<\/li>\n<li>Retention\uff1a\u6709\u52b9\u30a2\u30ab\u30a6\u30f3\u30c8\u30e6\u30fc\u30b6\u6570\u306e\u8a2a\u554f\u56de\u6570\uff083\u56de\u4ee5\u4e0a\u304c\u76ee\u6a19\uff09<\/li>\n<li>Referral\uff1a\u6709\u52b9\u30a2\u30ab\u30a6\u30f3\u30c8\u30e6\u30fc\u30b6\u6570\u306b\u5bfe\u3059\u308b\u53e3\u30b3\u30df\u7387<\/li>\n<li>Revenue\uff1a\u6709\u52b9\u30a2\u30ab\u30a6\u30f3\u30c8\u30e6\u30fc\u30b6\u6570\u306b\u5bfe\u3059\u308b\u6709\u6599\u30b5\u30fc\u30d3\u30b9\u5229\u7528\u7387<\/li>\n<\/ul>\n<p>\u3055\u3066\u3001\u4eee\u8aac\u306e\u8a18\u8ff0\u3001\u30e1\u30c8\u30ea\u30af\u30b9\u306e\u8a2d\u5b9a\u3001MVP\u88fd\u54c1\u304c\u63c3\u3044\u307e\u3057\u305f\u306e\u3067\u3044\u3088\u3044\u3088\u6e2c\u5b9a\u306e\u958b\u59cb\u3067\u3059\u3002<\/p>\n<p>\u6700\u521d\u306e\u88fd\u54c1\u306b\u3088\u308b\u6e2c\u5b9a\u306e\u7d50\u679c\u3001\u30b5\u30a4\u30c8\u8a2a\u554f\u30e6\u30fc\u30b6\u306e5%\u304c\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u3057\u3001\u305d\u306e\u3046\u306117%\u304c\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u6709\u52b9\u5316\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u304b\u306a\u308a\u5c11\u306a\u3044\u3067\u3059\u30fb\u30fb\u30fb<\/p>\n<p>\u305d\u3053\u3067A\/B\u30c6\u30b9\u30c8\u3092\u884c\u3044\u3001\u30b5\u30a4\u30c8\u306e\u6700\u9069\u5316\u3092\u5b9f\u65bd\u3057\u307e\u3059\u3002<\/p>\n<p>\u3053\u308c\u306b\u3088\u3063\u3066\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u30e6\u30fc\u30b6\u306f17%\u3001\u30a2\u30ab\u30a6\u30f3\u30c8\u6709\u52b9\u5316\u30e6\u30fc\u30b6\u306f90%\u307e\u3067\u5411\u4e0a\u3057\u307e\u3059\u3002<\/p>\n<p>\u4e00\u898b\u3059\u308b\u3068\u6210\u529f\u306b\u4e00\u6b69\u8fd1\u3065\u3044\u305f\u3088\u3046\u306b\u898b\u3048\u307e\u3059\u304c\u3001\u809d\u5fc3\u306e\u58f2\u4e0a\u3052\u304c&#8221;0&#8243;\u306e\u307e\u307e\u3067\u3059\u3002<\/p>\n<p>\u30ea\u30fc\u30f3\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3067\u306f\u3001\u307e\u305a\u6700\u521d\u306b\u76ee\u6307\u3059\u306e\u306f\u30a8\u30d0\u30f3\u30b8\u30a7\u30ea\u30b9\u30c8\u30e6\u30fc\u30b6\u3067\u3059\u3002<\/p>\n<p>\u30a8\u30d0\u30f3\u30b8\u30a7\u30ea\u30b9\u30c8\u30e6\u30fc\u30b6\u3068\u306f\u300c\u3044\u307e\u3059\u3050\u306b\u3067\u3082\u305d\u306e\u30b5\u30fc\u30d3\u30b9\u306b\u5bfe\u3057\u3066\u652f\u6255\u3044\u3092\u3059\u308b\u6e96\u5099\u304c\u3067\u304d\u3066\u3044\u308b\u30e6\u30fc\u30b6\u300d\u3067\u3059\u3002<\/p>\n<p>\u3068\u3044\u3046\u3053\u3068\u306f\u3001\u307e\u3060Votizen\u306e\u88fd\u54c1\u306f\u30a8\u30d0\u30f3\u30b8\u30a7\u30ea\u30b9\u30c8\u30e6\u30fc\u30b6\u306e\u8ab2\u984c\u3092\u7279\u5b9a\u3057\u3066\u304a\u3089\u305a\u3001\u8ab2\u984c\u3092\u6e80\u8db3\u3055\u305b\u308b\u6a5f\u80fd\u304c\u63d0\u4f9b\u51fa\u6765\u3066\u3044\u306a\u3044\u306e\u3067\u3059\u3002<\/p>\n<p>\u307e\u3055\u306b\u3053\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u304c&#8221;Pivot&#8221;\u3092\u691c\u8a0e\u3059\u308b\u30bf\u30a4\u30df\u30f3\u30b0\u306a\u306e\u3067\u3059\u3002<\/p>\n<p>A\/B\u30c6\u30b9\u30c8\u3084\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306e\u6574\u5099\u306a\u3069\u3067\u5f97\u3089\u308c\u308b\u30e6\u30fc\u30b6\u6570\u306e\u5411\u4e0a\u306f\u3001\u73fe\u6642\u70b9\u3067\u306e\u4eee\u8aac\u8a2d\u5b9a\u306b\u304a\u3051\u308b\u30a2\u30af\u30bb\u30b9\u3092\u6700\u5927\u5316\u3055\u305b\u308b\u3053\u3068\u306f\u3067\u304d\u307e\u3059\u304c\u3001\u6b8b\u5ff5\u306a\u304c\u3089\u30de\u30fc\u30b1\u30c3\u30c8\u306e\u5b58\u5728\u3092\u4fdd\u8a3c\u3059\u308b\u306b\u306f\u81f3\u3063\u3066\u3044\u307e\u305b\u3093\u3002<\/p>\n<p>\u305d\u3053\u3067\u3001\u8a2d\u5b9a\u3057\u305f\u4eee\u8aac\u3092\u898b\u76f4\u3057\u3001&#8221;Pivot&#8221;\u3092\u5b9f\u65bd\u3057\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070Votizen\u3067\u306f\u3001\u6700\u521d\u306ePivot\u306b\u3066\u88fd\u54c1\u4eee\u8aac\u3068\u9867\u5ba2\u306e\u8ab2\u984c\u4eee\u8aac\u3092\u898b\u76f4\u3057\u307e\u3059\u3002<\/p>\n<p>\u25a02.0\u7248\u306e\u4eee\u8aac<\/p>\n<ul>\n<li>\u8ab2\u984c\uff1a\u4eba\u3005\u306f\u653f\u6cbb\u6d3b\u52d5\u3078\u306e\u53c2\u52a0\u306f\u30cf\u30fc\u30c9\u30eb\u304c\u9ad8\u3044\u3068\u611f\u3058\u3066\u3044\u308b<\/li>\n<li>\u88fd\u54c1\uff1a\u30b7\u30f3\u30d7\u30eb\u306a\u30e1\u30c3\u30bb\u30fc\u30b8\u30c4\u30fc\u30eb<\/li>\n<\/ul>\n<p>\u3053\u306e\u5f8c\u3001Votizen\u3067\u306f\u69d8\u3005\u306a\u691c\u8a3c\u3092\u7e70\u308a\u8fd4\u3057\u3001Ver4.0\u307e\u3067&#8221;Pivot&#8221;\u3092\u7e70\u308a\u8fd4\u3057\u307e\u3059\u3002<\/p>\n<p>\u8a73\u7d30\u306f\u3053\u3061\u3089\u306e\u30b9\u30e9\u30a4\u30c9\u3067\u5fa1\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u3055\u3066\u3001\u30dd\u30a4\u30f3\u30c8\u306f\u300c\u3044\u3064\u300d\u300c\u3069\u306e\u3088\u3046\u306b\u300d&#8221;Pivot&#8221;\u3059\u308b\u304b\uff1f\u3068\u3044\u3046\u70b9\u3067\u3059\u3002<\/p>\n<p>\u3053\u306e\uff12\u3064\u306b\u5bfe\u3057\u3066David Binetti\u306f\u6b21\u306e\u3088\u3046\u306b\u8aac\u660e\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2>\u25a0\u3044\u3064&#8221;Pivot&#8221;\u3059\u3079\u304d\u304b\uff1f<\/h2>\n<ul>\n<li>\u30b5\u30fc\u30d9\u30a4\u3001A\/B\u30c6\u30b9\u30c8\u3001\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u6700\u9069\u5316\u306a\u3069\u306f\u3059\u3067\u306b\u5b9a\u7fa9\u3057\u305f\u4eee\u8aac\u306b\u5bfe\u3057\u3066\u306e\u30a2\u30af\u30bb\u30b9\u5411\u4e0a\u306b\u306f\u8ca2\u732e\u3059\u308b\u3002<\/li>\n<li>\u3057\u304b\u3057\u3001\u3059\u3067\u306b\u30a2\u30af\u30bb\u30b9\u5411\u4e0a\u304c\u920d\u5316\u3057\u305f\u308a\u7d99\u7d9a\u53ef\u80fd\u306a\u30d3\u30b8\u30cd\u30b9\u3067\u306f\u306a\u3055\u305d\u3046\u3060\u3068\u3057\u305f\u3089\u3001\u4eee\u8aac\u3092\u518d\u5b9a\u7fa9\uff08\u3064\u307e\u308a&#8221;Pivot&#8221;\uff09\u3059\u3079\u304d\u6642\u3002<\/li>\n<\/ul>\n<h2>\u25a0\u3069\u306e\u3088\u3046\u306b&#8221;Pivot&#8221;\u3059\u3079\u304d\u304b\uff1f<\/h2>\n<ul>\n<li>\u88fd\u54c1\u306e\u3053\u3068\u304b\u3089\u96e2\u308c\u3001\u554f\u984c\u306e\u672c\u8cea\u3092\u632f\u308a\u8fd4\u308b<\/li>\n<li>\u305d\u306e\u305f\u3081\u306b\u306f\u3001\u30db\u30ef\u30a4\u30c8\u30dc\u30fc\u30c9\u306e\u524d\u304b\u3089\u4e00\u65e6\u96e2\u308c\u308b<\/li>\n<li>\u3084\u307f\u304f\u3082\u306b\u8003\u3048\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u5b66\u7fd2\u3057\u305f\u3053\u3068\u3092\u632f\u308a\u8fd4\u3063\u3066\u307f\u308b<\/li>\n<li>\u5b66\u7fd2\u3057\u305f\u3053\u3068\u3092\u30d3\u30b8\u30e7\u30f3\u306b\u7167\u3089\u3057\u5408\u308f\u305b\u308b\u3068\u30a4\u30f3\u30b9\u30d4\u30ec\u30fc\u30b7\u30e7\u30f3\u304c\u751f\u307e\u308c\u308b<\/li>\n<\/ul>\n<p>\u65b0\u898f\u4e8b\u696d\u3067\u3088\u304f\u3042\u308b\u5931\u6557\u3068\u3057\u3066\u3001\u58f2\u4e0a\u3052\u3092\u4e0a\u3052\u308b\u305f\u3081\u306b\u3001\u30b5\u30a4\u30c8\u3078\u306e\u30a2\u30af\u30bb\u30b9\u6570\u3092\u3084\u307f\u304f\u3082\u306b\u5897\u3084\u305d\u3046\u3068\u3059\u308b\u4e8b\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>Google AdWords\u3092\u8cfc\u5165\u3057\u305f\u308a\u3001\u5e83\u544a\u3092\u8cfc\u5165\u3059\u308b\u306a\u3069\u3067\u3059\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001\u30e6\u30fc\u30b6\u304c\u30b5\u30a4\u30c8\u3092\u8a2a\u308c\u305f\u6642\u306b<\/p>\n<p>\u300c\u81ea\u5206\u306e\u62b1\u3048\u3066\u3044\u308b\u8ab2\u984c\u306f\u9055\u3046\u300d<\/p>\n<p>\u300c\u81ea\u5206\u306e\u62b1\u3048\u3066\u3044\u308b\u8ab2\u984c\u3092\u89e3\u6c7a\u3057\u3066\u304f\u308c\u305d\u3046\u306b\u306a\u3044\u300d<\/p>\n<p>\u3068\u611f\u3058\u305f\u5834\u5408\u3001\u3069\u308c\u3060\u3051\u30a2\u30af\u30bb\u30b9\u6570\u3092\u5897\u3084\u3057\u3066\u3082\u3001\u7d76\u5bfe\u306b\u58f2\u4e0a\u3052\u306b\u7e4b\u304c\u308b\u3053\u3068\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>Votizen\u3067\u306fVer4.0\u3067\u4eee\u8aac\u306e\u8a2d\u5b9a\u3092\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u5909\u66f4\u3057\u3001<\/p>\n<ul>\n<li>\u88fd\u54c1\uff1a\u30b7\u30f3\u30d7\u30eb\u306a\u653f\u6cbb\u6d3b\u52d5\u53c2\u52a0\u30c4\u30fc\u30eb<\/li>\n<li>\u8ab2\u984c\uff1a\u4eba\u3005\u306f\u826f\u304d\u5e02\u6c11\u3067\u3044\u305f\u3044\u3068\u611f\u3058\u3066\u3044\u308b<\/li>\n<\/ul>\n<p>\u7d50\u679c\u3068\u3057\u3066<\/p>\n<ul>\n<li>\u30b5\u30a4\u30f3\u30a2\u30c3\u30d7\u738751\uff05<\/li>\n<li>\u30a2\u30ab\u30a6\u30f3\u30c8\u6709\u52b9\u5316\u30e6\u30fc\u30b692\uff05<\/li>\n<li>\u53e3\u30b3\u30df\u306f64\uff05<\/li>\n<li>\u518d\u5229\u7528\u7387\uff1a28\uff05<\/li>\n<li>\u6709\u6599\u30b5\u30fc\u30d3\u30b9\u5229\u7528\u738711%<\/li>\n<\/ul>\n<p>\u3092\u9054\u6210\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30ea\u30fc\u30f3\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3067\u5927\u5207\u306a\u306e\u306f\u3001\u3053\u306e\u3088\u3046\u306b\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u304c\u78ba\u8a8d\u3067\u304d\u308b\u307e\u3067\u306f\u300c\u30ea\u30fc\u30f3\uff1d\u7121\u99c4\u9063\u3044\u3092\u3057\u306a\u3044\u300d\u3092\u5fc3\u304c\u3051\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>\u81ea\u5206\u305f\u3061\u304c\u8003\u3048\u308b\u8ab2\u984c\u3068\u88fd\u54c1\u6a5f\u80fd\u304c\u58f2\u4e0a\u3052\u306b\u7e4b\u304c\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3067\u304d\u308b\u307e\u3067\u306f\u3001\u6975\u529b\u65e9\u671f\u306b\u691c\u8a3c\u3068\u5b66\u7fd2\u3092\u884c\u3044\u3001\u7d99\u7d9a\u7684\u306a\u88fd\u54c1\u958b\u767a\u3092\u7e70\u308a\u8fd4\u3059\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>\u5927\u898f\u6a21\u306a\u51fa\u8cc7\u3092\u52df\u308b\u306e\u306f\u3001\u7e70\u308a\u8fd4\u3057\u63d0\u4f9b\u53ef\u80fd\u3067\u62e1\u5f35\u6027\u304c\u3042\u308b\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3092\u898b\u51fa\u3057\u3066\u304b\u3089\u306a\u306e\u3067\u3059\u3002<\/p>\n<p>\u4eca\u56de\u3054\u7d39\u4ecb\u3057\u305f&#8221;Pivot&#8221;\u4ee5\u5916\u306b\u3082\u69d8\u3005\u306a\u691c\u8a3c\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u308c\u305e\u308c\u306e\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u304c\u76ee\u6307\u3059\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306b\u3088\u3063\u3066\u3001\u30e1\u30c8\u30ea\u30af\u30b9\u306e\u8a2d\u5b9a\u65b9\u6cd5\u3082\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u4f55\u5ea6\u3067\u3082\u7e70\u308a\u8fd4\u3057&#8221;Pivot&#8221;\u3092\u884c\u3044\u3001\u672c\u8cea\u7684\u306a\u8ab2\u984c\u3068\u52b9\u679c\u7684\u306a\u89e3\u6c7a\u624b\u6bb5\u3092\u898b\u51fa\u3059\u305f\u3081\u306b\u306f\u3001\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u81ea\u8eab\u306e\u30d3\u30b8\u30e7\u30f3\u306f\u3068\u3066\u3082\u5927\u5207\u3067\u3059\u3002<\/p>\n<p>\u306a\u304b\u306a\u304b\u62e1\u5f35\u6027\u306e\u3042\u308b\u5e02\u5834\u304c\u898b\u3044\u3060\u305b\u306a\u3044\u3068\u304d\u3001\u3044\u3064\u3067\u3082\u632f\u308a\u8fd4\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u30d3\u30b8\u30e7\u30f3\u306e\u5b58\u5728\u306f\u3001\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u304c\u539f\u70b9\u3078\u7acb\u3061\u623b\u308b\u3068\u304d\u306e\u6700\u3082\u91cd\u8981\u306a\u30c4\u30fc\u30eb\u3060\u3068\u8a00\u3048\u307e\u3059\u3002<\/p>\n<p>\u3055\u3066\u3001\u307e\u3060\u307e\u3060Startup Lessons Learned Conference\u304b\u3089\u306e\u8a18\u4e8b\u306f\u4f5c\u6210\u4e2d\u3067\u3059\u3002<\/p>\n<p>\u6b21\u56de\u306e\u66f4\u65b0\u3082\u304a\u697d\u3057\u307f\u306b\uff01<\/p>\n","protected":false},"excerpt":{"rendered":"Startup Lessons Learned Conference\u304b\u3089\u3054\u7d39\u4ecb\u3059\u308b2\u56de\u76ee\u306e\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3\u306f\u3001Votizen\u3068\u3044\u3046\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308bDavid Binetti\u306e\u8b1b\u6f14\u3067\u3059\u3002 Votizen\u3068\u3044\u3046\u30b5\u30fc\u30d3\u30b9\u306f &#8230;","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[9,3,10],"tags":[],"_links":{"self":[{"href":"https:\/\/leanstartupjapan.co.jp\/index.php?rest_route=\/wp\/v2\/posts\/210"}],"collection":[{"href":"https:\/\/leanstartupjapan.co.jp\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/leanstartupjapan.co.jp\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/leanstartupjapan.co.jp\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/leanstartupjapan.co.jp\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=210"}],"version-history":[{"count":0,"href":"https:\/\/leanstartupjapan.co.jp\/index.php?rest_route=\/wp\/v2\/posts\/210\/revisions"}],"wp:attachment":[{"href":"https:\/\/leanstartupjapan.co.jp\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=210"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/leanstartupjapan.co.jp\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=210"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/leanstartupjapan.co.jp\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=210"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}